Craig SullivanHypothesis Kit V4Welcome to another iteration of the Hypothesis Kit, which has been tuned and iterated over eight years now.4 min read·May 7, 2021--2--2
Craig SullivaninUX CollectiveWhen does iconography start to become useless?Those little UX crimes.5 min read·Jan 19, 2021--3--3
Craig SullivanThe Ultimate Google Analytics Audit ChecklistThis is the start of our project to document, explain and teach others how to audit and improve Google Analytics for community benefit5 min read·Sep 21, 2020----
Craig SullivanAdventures with Indoor Lighting:I hope this is a useful guide, not so much for being the most comprehensive but for just inspiring you to experiment and try out indoor14 min read·Feb 16, 2020----
Craig SullivanGoogle Analytics iPhone Model and Resolutions:This is a useful reference table for all my analytics friends. If you’re looking for a way to figure out the iPhone models coming to your6 min read·Dec 4, 2019--1--1
Craig SullivanThe Chapter EndsIt feels funny to write this, after so long away from the empty white paper of Medium, the empty space that begs for the sentences to flow7 min read·Oct 10, 2019--2--2
Craig SullivanMy Adventures of Robinson CrusoeDo you remember this music? It was playing in my dream today…9 min read·Aug 22, 2018--1--1
Craig SullivanSo, you work in IT then do you? (part 2)Please see Part one of this article, if you haven’t read it yet…8 min read·Jul 13, 2018----
Craig SullivanModelling with Google AnalyticsI try to teach my students more than ‘stuff to do’ — I want to change the way they think about products entirely. Part of this involves…7 min read·Mar 15, 2018----